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Academic Case Analysis Completed by Imperial College London Students Based on the ‘Strategic Partnering’ Book

Building on the ‘Strategic Partnering’ book and its primary focus on the methodologies of a partnering system, MSc students at […]

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Case 1: Thai Airways and Star Alliance

  Global Distinctive Practice Cases for Strategic Partnering – Report by Imperial College London Students (Continued).   Case 1:  Thai Airways […]

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Case 2: Starbucks and Yahoo!

  Global Distinctive Practice Cases for Strategic Partnering – Report by Imperial College London Students (Continued).   Case 2:  Starbucks and […]

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Case 3: Coca-Cola and McDonald’s

  Global Distinctive Practice Cases for Strategic Partnering – Report by Imperial College London Students (Continued).   Case 3:  Coca-Cola and […]

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Case 4: Kate Moss and Topshop

Global Distinctive Practice Cases for Strategic Partnering – Report by Imperial College London Students (Continued).    Case 4:  Kate Moss and […]

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